From Pavement to Pizza, adidas & JD Serve Up the EVO SL ATR

Crossing the finish line is one thing – but how you celebrate it? To mark the launch of the adidas EVO SL ATR, adidas and JD turned post-race recovery into a full-on cultural moment, linking up with Manchester favourite Nell’s Pizza for a one-day-only experience that hit just as hard as the race itself.

What went down!

Set against the buzzing backdrop of Kampus, the energy didn’t dip once the medals were handed out. Instead, it shifted. Runners rolled through still exuding that finish-line high, making their way to Nell’s Kampus where the reward was simple yet top-tier, NYC-style pizza slices and ice-cold drinks, all on the house for 2026 finishers.

Inside The Bungalow, the vibe was set. A live DJ kept things moving while guests tapped into exclusive drops, from limited-edition tees to giveaways featuring the EVO SL ATR and premium adidas gear. Going above and beyond a quick refuel, the event felt like a proper link-up for the running community and locals alike. Sport and street naturally overlapped (the way it does when it’s done right), facilitating a space and energy that’s quintessentially adidas.

More than just a post-race pit stop, the event captured Manchester at its best – a city where culture, food and sport collide effortlessly. With standout photo moments and a crowd still buzzing from the run, adidas and JD delivered something that went beyond product, celebrating the people who put in the miles, giving them a space to come together, reset, and run it back in style.

The Drop Date!

Missed out? Don’t worry, the adidas EVO SL ATR collection is still up for grabs online now.

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