NIKE SNKRS PASS has typically been a ‘first come first served’ platform for high heat releases since it launched in 2018 but it’s changing up the game by developing into a more draw-like system that will hopefully give consumers a better chance of copping.
Now, like the “Draw”, you’ll be able to request a SNKRS Pass reservation during an extended window of time. Once that window closes, winners will be chosen at random and you will then be notified of your results. This evolution in SNKRS Pass integrates bot-filtration tools—the same technology used during in-app launches to help real Members secure pairs—and further protects the integrity, fairness and authenticity of the experience.
The previous first-come, first-served mechanism meant that you needed to be in the app right when the Pass reservations went live and even then, there was no guarantee that you’d secure a reservation. Over time and with the increasing popularity of sneaker releases, the difficulties in securing a Pass have become clear. Nike’s goal is to create experiences that are less stressful and more convenient, allowing for more Members to reserve their most sought-after pairs. To ensure access to the newest version of SNKRS Pass, update your app to the most current version today.
The updated NIKE SNKRS PASS is AVAILABLE NOW: follow the banner below to install the latest version of NIKE SNKRS on your phone now.
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