The Nike Air Max 90 'What The Drop Date'

Available Now: the Nike Air Max 90 What The Drop Date Editions


The NIKE AIR MAX 90 ‘WHAT THE DROP DATE’ editions span three decades of inimitable footwear history as part of the customisable NIKE BY YOU AIR MAX ‘TIMEWARP’ series…

It’s been a long road for the Nike Air Max 90 with three decades, one name change and millions of fans under its belt. Now as the model gets deeper into its 30th-anniversary year, Nike presents a very special opportunity: a chance to roll back the years and create your very own version on the “By You” platform. 

Our very own Nike Air Max 90 ‘What The Drop Date’ editions honour three decades of the Tinker Hatfield designed icon by drawing inspiration from the model’s diverse back catalogue of OG drops. Utilising the latest Nike Air Max 90 By You ‘Timewarp’ options, the base hones in on the original release, featuring details lifted from the classic ‘Infrared’ alongside a bold swoosh rendered in Hyper Turquoise. A mixture of Hyper Royal, Laser Pink, and Volt accents create a full-blown celebration of early ‘90s AIR that follows in the famed mash-up aesthetic of Nike’s “What The” series, all atop every true sneaker connoisseur’s favourite Gum outsole.

The NIKE AIR MAX 90 BY YOU ‘TIMEWARP’ options are AVAILABLE NOW: follow the banner below to snap up our design or customise your own unique pair now…

Organising the Chaos

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