Nike Air Max 1 By You - The Drop Date

Make It Your Own with the Nike Air Max 1 By You


Celebrate over 30 years of maximum Air with the customisable NIKE AIR MAX 1 BY YOU

Singlehandedly kickstarting a sportswear revolution with the inception of Air Max way back in 1987, the Tinker Hatfield designed shoe had a trickle-down effect that changed the face of footwear forever. A bonafide lifestyle icon, the Air Max 1 still shines brightly over three decades later, with fans now getting the chance to make the model their own. We created our own on the By You platform with a customised olive suede and black mesh upper, light gum outsole, TDD orange-tinted Airbags and classic branding on the back heels. 

The NIKE AIR MAX 1 BY YOU is AVAILABLE NOW for customisation: follow the banner below to create your own. 

Organising the Chaos

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