After creating a plethora of pure sneaker artistry with some of the best in the game, upcycling icon Nicole McLaughlin is uniting with PUMA for her inaugural collaboration – the PUMA Suede ‘Sweep the Factory Floor.’
Widely applauded for her inventive approach to sustainability, the New York City-based designer has made big waves with projects for brands like Hoka, Merrell and Vans. Marking yet another notch in her collaborative belt, this partnership effortlessly blends McLaughlin’s eco-conscious ethos with the Big Cat’s iconic Suede silhouette.
This isn’t McLaughlin’s first rodeo with PUMA – the multidisciplinary designer previously appeared in the brand’s ‘She Moves Us’ campaign in 2022. However, this Suede collaboration is her first sneaker release, so it’s a pretty big deal. Fans of her work may remember her jacket crafted from PUMA football gloves, a piece that foreshadowed her knack for transforming sportswear materials into fashion statements.
With an overarching focus on transforming discarded materials into covetable creations – this colourful PUMA Suede is no exception. Boasting a patchwork design crafted from leftover suede scraps, the upper sets the tone for each one-of-one pair. Yes, just as the name alludes, the kicks make use of off-cut suede pieces so that no two pairs are the same!
Reigning true to her imaginative creative lens, the sneaker features a playful twist – a large stash pocket that conceals the laces for a pop of functionality and flair. ‘Sweep the Factory Floor’ encapsulates the project’s mission of repurposing waste, ensuring no material goes unused.
No sign of when the Nicole Mclaughlin x PUMA Suede ‘Sweep the Factory Floor’ will land just yet, so keep an eye out on socials for the latest updates. In the meantime, shop the latest PUMA Suede via the banner below…
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