UPDATE 11/06/2024: Official campaign imagery of the HUF x Nike Air Max 1 collaboration is here! Paying homage to Keith Hufnagel, the late founder of the skate-centred lifestyle brand, the cleverly shot campaign follows the perspective of dog. Although this might seem like a slightly random creative choice, the comical feline touch is a tribute to Bones, Keith’s adored pup who spent plenty of time at the shop.
As well as a sick promotional video, further information regarding the capsule has also been dished out. On SATURDAY 15TH JUNE 2024, all three colourways (Green/Grey, Orange/Grey, Pink/Grey) will be available at HUF ONLINE & IN-STORE (LA/San Fran). Then, on SATURDAY 22ND JUNE, only the Green/Grey colourway will land on the NIKE SNKRS & SELECT SKATE SHOPS. See updated imagery below!
UPDATE 06/06/2024: Luckily for the more impatient sneaker connoisseurs out there, HUF did not keep us waiting long for another update regarding their upcoming Nike Air Max 1 collaboration. Not only do we now have a much better look at the shoe at hand, but have also caught sight of two additional colourways of vibrant orange and pink. With The Drop Date still standing as 15TH JUNE 2024, check back to this article for updated imagery as and when we have it.
ORIGINAL ARTICLE 03/06/2024: Back in August 2023, rumours started flying about HUF and Nike revisiting their first Air Max 1 collab from 2004. Well, now it’s official – as HUF seals the deal on Instagram, complete with a release date. The OG colourway lands 15TH JUNE 2024, with further details on the way!
HUF and Nike go way back to when the clothing label was just a small shop in San Francisco. Needless to say, they’ve teamed up on several cool projects over the years – like the Air Force 1, Nike SB Dunk Low, Nike SB Dunk High, and Air Trainer 1. And now, the 2024 reissue of the collaborative Nike Air Max 1 celebrates the 20th anniversary of their first collaboration. Exciting stuff! This re-release features the classic combo of a tonal grey leather exterior, as well as and pops of green on the collar, laces, and Swoosh.
Along with the OG regular release, HUF has a super rare Friends & Family edition of the Air Max 1, aka ‘Hyperstrike’. With only 24 pairs in circulation – each featuring a special print of the San Francisco skyline designed by streetwear artist Benny Gold – this edition unfortunately won’t be making a return in 2024.
The HUF x Nike Air Max 1 SP ‘Pear’ arrives 15TH JUNE 2024 (HUF) & 22ND JUNE 2024 (NIKE). While we wait for more info, check out the available Air Max 1 colourways via the banner below…
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