JD Sports Gives the New Balance 9060 a Minimalist Makeover

Celebrating the distinct versatility of the New Balance 9060, JD Sports launches three exclusive colourways with the help of the fashion innovators of today.

When JD Sports launches a campaign, they mean serious business. And their latest venture for the launch of their exclusive New Balance 9060 is certainly no exception, showcasing community icons from all over the world. Championing the 9060’s versatile and stylish appeal, JD calls on regional fashionistas to insert their own authentic approach to styling the silhouette. The result? An immaculately clean campaign that perfectly emulates the star power of the kicks. Continue reading for the full rundown!

A Closer Look at the New Balance 9060 (JD Exclusive)…

Sandstone (19650451) / Grey (19650452) / Moonrock (19631664)

Working atop neutral palettes, this batch of 9060’s truly speaks for itself. Adopting a laid-back persona, the minimalism allows the intricacy of the construction to shine, highlighting the versatility and styling potential. Boasting the retrofuturistic steez that we know and love, it doesn’t get much better than this!

Covering the EMEA region, London stylist and creative consultant Daryon teams up with photographer and stylist Natalie Winter to bring a unique streetwear-meets-gorpcore flair into the mix. Seamlessly uniting to merge streetwear, blokecore, and 2000s inspirations into one elevated look – it’s a match made in styling heaven!

All three colourways of the New Balance 9060 (JD Exclusive) are AVAILABLE NOW via the banner below…

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