Nike stands up for EQUALITY and is proud to celebrate the LGBTQ community with BETRUE, as they continue to advance inclusion for all athletes both on and off the field of play. BETRUE started in 2012 with a grassroots effort led by passionate Nike employees. United by a common mission to innovate for all athletes and provide equal access to sport, these employees developed a plan to bring BETRUE to more people. The 2017 BETRUE Running footwear collection pairs the rainbow with other prominent symbols of pride, including the colour pink to two iconic silhouettes: the VaporMax and Flyknit Racer.
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