A Closer Look at the OFF-WHITE™ x NIKE AIR JORDAN 1 - The Drop Date

A Closer Look at the OFF-WHITE™ x NIKE AIR JORDAN 1

2017-08-18T17:14:56

A Closer Look at the OFF-WHITE™ x NIKE AIR JORDAN 1

Virgil Abloh’s fascinating OFF-WHITE™ x NIKE AIR JORDAN 1 gets a thorough going-over ahead of its forthcoming release in these latest shots from the Highsnobiety crew.

The original 1985 release of the Nike Air Jordan 1 will be forever tied in with tales of controversy and rule breaking, due to its unorthodox styling and colour scheme. With that in mind, the OFF-WHITE™ doesn’t just rip up the rule book: it sets fire to it… and then stamps on the ashes.

OFF-WHITE™ quickly established itself as a label to watch when it first launched in 2014. Joining up with Nike on this collaborative project hasn’t meant that there’s been any compromise. If you like the label, you’ll more than likely be keen on any of the ten models that are dropping this autumn.

The Jordan 1 is perhaps the most-seen shoe of the pack so far, with leaked images having shown up across the board for months. Appearing in the classic Chicago colour scheme of White/Black-Varsity Red, the deconstructed sections, graphic overlays, oversized Swoosh and OFF-WHITE™ branding throughout really convey the brand messaging. And it doesn’t stop there: the packaging matches the contents, with an inside-out twist to the shoebox that really looks the part. Zip ties and a trio of shoelaces rounds off the package in premium fashion.

The OFF-WHITE™ x NIKE AIR JORDAN 1 has a rumoured release date of FRIDAY 1 SEPTEMBER: as always, keep checking The Drop Date for the full details as soon as they’re confirmed. Until then, click the banner below to check the latest releases at NIKE ahead of the drop.

A Closer Look at the OFF-WHITE™ x NIKE AIR JORDAN 1

A Closer Look at the OFF-WHITE™ x NIKE AIR JORDAN 1

A Closer Look at the OFF-WHITE™ x NIKE AIR JORDAN 1

A Closer Look at the OFF-WHITE™ x NIKE AIR JORDAN 1

RUMOUR SOURCE: HIGHSNOBIETY

IMAGE SOURCE: @OVER.TRADE

Organising the Chaos

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