NO TIME TO THINK: adidas Originals Campus London Launch Event - The Drop Date

NO TIME TO THINK: adidas Originals Campus London Launch Event

2017-06-23T16:40:17

adidas Originals Campus

The ADIDAS ORIGINALS CAMPUS remains one of the most-loved shoes in the adidas artillery. To mark the relaunch of this iconic design, we went to ‘NO TIME TO THINK’: a special event held at the Originals Store in Carnaby Street, London.

What can you say about the adidas Campus that would really do the shoe justice? You could wax lyrical forever, but a design of this calibre deserves to be given regular praise: whether you skated in them, threw down on the lino in them, painted graffiti in them, or just wore them out and about, the adidas Campus was a genuine link between many different cultures and audiences. People love to label the Campus an ‘old school’ shoe, but that’s missing the point: this design is truly timeless. Everything we loved about the original design has been brought back for the recent relaunch but with a few enhancements along the way, such as a reinforced toe cap. The herringbone outsole pattern has remained, in true classic style, as there’s no need to overcomplicate anything with the Campus.

To celebrate the launch of the brand-new FW17 Campus collection, adidas Originals set up a special exhibition at the adidas Originals store, entitled ‘NO TIME TO THINK’. Featuring the stunning work of London street photographers, Ashley Verse and Olivia Jankowska, a DJ set from the BORN N BREAD collective enhanced the evening further. The Campus has earned its place in the history books for many reasons, but this celebration of the shoe’s presence in UK street culture cements its status even further.

The ADIDAS ORIGINALS CAMPUS is AVAILABLE NOW: click the banner below to get your pairs before they disappear.

 

adidas Originals Campus

adidas Originals Campus

adidas Originals Campus

adidas Originals Campus

Organising the Chaos

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