A Closer Look at the Nike On Air Collection - The Drop Date

A Closer Look at the Nike On Air Collection


Nike On Air Collection

The NIKE ON AIR COLLECTION spans the globe to celebrate new talent in footwear design…

Following the annual ‘On Air’ workshops in Seoul, New York City, Tokyo, London, Paris and Shanghai which took place back in 2018, Nike painstakingly narrowed thousands of entries down to a single winning design from each city for the very final round. As you might expect, the end results are stimulating and vibrant, with something here for everyone, no matter where you live in the world.

Winning creatives Gabrielle Serrano, Jasmine Lasode, Gwang Shin, Lou Matheron, Cash Ru and Yuta Takuman were all flown to Nike’s headquarters where they were paired with design and marketing mentors from the brand to create a campaign around their design submissions. We’ve seen this project slowly gather momentum over the past year, discovering the inspirations and concepts behind each of the shoes along the way – and now the finished pairs are ready for release. Take a closer look at the collection in this playful editorial, with each design celebrating what makes each city great.

The NIKE ON AIR COLLECTION is AVAILABLE NOW: hit the banner below to find out where you can pick up each respective pair.

Nike On Air Collection Nike On Air Collection

Organising the Chaos

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