The AM4PAR Has Parisian Runners Covered... - The Drop Date

The AM4PAR Has Parisian Runners Covered…

2017-10-24T10:54:58

Last week, adidas made a solid step towards highlighting the shape of their product and manufacturing to come by unveiling the ADIDAS AM4 series: a footwear line utilising the SPEEDFACTORY facility, allowing the brand to explore, test, and co-create with consumers.

Following on from the adidas Made For London (AM4LDN) drop last week, which was tailored specifically for the Big Smoke’s needs – the brand continues to work through its chosen six key cities, with the next stop being Paris. A little different to its London counterpart, the AM4PAR has been tailored towards female runners in Paris, who tend to be more connected and social in their running experience. Featuring the same technological benefits as its predecessor, the AM4PAR‘s lightweight design makes it ideal for short and long distance runs across the various terrains found in the city – from asphalt to cobbles, and concrete to grass. A more subtle design, it mirrors the statuesque nature of Paris with a marbled pink upper, along with part reflective laces and a solar red sock liner.

The ADIDAS MADE FOR PARIS (AM4PAR) is due to release on THURSDAY 26 OCTOBER. Until then, shop the latest footwear from ADIDAS by following the banner below.

am4par

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