[ 13.8.12 HYPEBEAST ]
While London celebrated the closing of the 2012 Olympic Games and the reunion of the Spice Girls in a big way last night, #adidasundeground honored the final chapter of their two week-spanning event series in quite some style as well.
Titled Running Things, the sports brand rejoined forces with frequent collaborators Crooked Tongues to host a night celebrating classic running shoes, the sneaker culture and good music with some free drinks, assuring things were flowing smoothly. The accompanying audio background was provided by London-based music collective Livin’ Proof who offered an eclectic selection of the best of hip-hop sounds in the past twenty years, ranging from DMX, Warren G, A$AP Rocky, Kendrick Lamar, just to name a few.
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