Masters of Scandinavian Subtlety: the Norse Projects SS17 Collection - The Drop Date
Masters of Scandinavian Subtlety: the Norse Projects SS17 Collection

Masters of Scandinavian Subtlety: the Norse Projects SS17 Collection

2017-02-08T13:29:45

NORSE PROJECTS SS17 COLLECTION

The NORSE PROJECTS SS17 COLLECTION strikes a fine balance between simplicity and unexpected details.

It can be easy to dismiss the virtues of wearability and understated design in a world choc-full of hype; but a carefully considered range of basics is often the starting point for most of our wardrobe staples, and you would be hard pressed to find a better place to start than with the ever-consistent Scandi-suave Gods. Norse’s instantly recognizable, pared-back aesthetic mixed with an unswerving use of colour has been a constant theme since their inception back in 2009, and bucked the pervasive stereotype of all-black-wearing Copenhagen dwellers. This distinct style has been exported and appropriated to great effect in the intervening years, with Norse now a genuine heavyweight for all the right reasons.

The Spring/Summer 2017 collection continues to re-invent menswear classics with a decidedly summery colour palette that bases itself around white, beige and navy, playfully accented by pastel hues of fusion pink, edge yellow and boundary blue across a staple variety of shirting, lightweight outerwear, jersey and fine-gauge knitwear.

The NORSE PROJECTS SS17 COLLECTION is AVAILABLE NOW with select retailers including STUARTS LONDON. Take a look at the range in more detail below, and hit the banners to shop the collection.

SHOP THE NORSE PROJECTS SPRING/SUMMER 2017 COLLECTION

NORSE PROJECTS SS17 COLLECTION

NORSE PROJECTS SS17 COLLECTION

NORSE PROJECTS SS17 COLLECTION

NORSE PROJECTS SS17 COLLECTION

NORSE PROJECTS SS17 COLLECTION

NORSE PROJECTS SS17 COLLECTION

NORSE PROJECTS SS17 COLLECTION

NORSE PROJECTS - SS17 COLLECTION

SHOP THE NORSE PROJECTS SPRING/SUMMER 2017 COLLECTION

Organising the Chaos

Follow us

The Drop Date InstagramThe Drop Date TikTokThe Drop Date YouTubeThe Drop Date TwitterThe Drop Date Facebook

Disclaimer: When you click on links to various online stores on this site and make a purchase, this can result in The Drop Date earning a commission.

© 2024 The Drop Date — All rights reserved