EVERY SECOND COUNTS X KAZUKI KURAISHI gets technical

EVERY SECOND COUNTS X KAZUKI KURAISHI has just landed, and the coveted Anglo-Japanese collab is moving fast…

Merging innovative UK sportswear with an avant garde Japanese eye for detail, Every Second Counts enlists the talents of the legendary Kazuki Kuraishi (whose CV includes FRAGMENT, BAPE, NEIGHBORHOOD, and ADIDAS to name just a few). The resulting collab collection is a masterclass in how to keep techwear tech-wearable; rather than going down the full tactical future-warfare-goth-ninja route, the capsule consists of hybrid garments that mix technical flair with clever design and styling. A warm palette of tan, khaki, deep green and blue enliven the usual techwear black and charcoal colourways, while neon pops are introduced in unexpected places (no Hike Dad fluoro windcheaters here). Alongside the impressive clothing, there’s an equally strong selection of backpacks, convertible totes and shoulder bags to round out the range.

EVERY SECOND COUNTS X KAZUKI KURAISHI is AVAILABLE NOW. Take a closer look below, and hit the banners to shop the drop before it’s gone…