CARHARTT X HYPERFLY BRING THE RUKUS.
2018-02-27T18:01:05
CARHARTT X HYPERFLY have bumped heads (literally, maybe) to produce a Ju-Jitsu specific range of apparel.
Jiu-Jitsu is one of the oldest forms of Martial Arts known to man, originating more than 4,000 years ago from Buddhist monks from northern India. To protect their monasteries against invaders, the monks created a non-violent form of self-defense against much larger and stronger opponents. Without kicking or punching, the monks were still able to defend themselves. This nonviolent technique traveled to Japan where it evolved to what is now Jiu-Jitsu, translated from Japanese, “The Gentle Art.”
Hyperfly was founded in California in 2011, building on its mantra, “You Can’t Teach Heart.” to foster a community of fighters who value authenticity, diligence, and perseverance. The brand also shares a similar outlook to Carhartt WIP, in creating utilitarian garments which are both built to endure and with a keen attention to detail.
The CARHARTT X HYPERFLY range is set to release on WEDNESDAY 28TH FEB online and at selected CARHARTT WIP stores. have a look at the images and the range can be purchased by CLICKING THE BANNERS BELOW…
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