2017-06-08T18:05:45
The new ADIDAS ORIGINALS CAMPUS 70S FW17 APPAREL COLLECTION updates golden era sportswear for the modern day.
Designed to sit alongside the new colourways of the beloved ADIDAS ORIGINALS CAMPUS that are about to drop, the apparel range channels the same cross-cultural appeal as the shoes. Originally released as a basketball shoe, the Campus is a timeless classic that became a staple of the hip-hop and skate worlds after it featured prominently on the cover of the Beastie Boys’ ‘Check Your Head‘ in the early ’90s. And the new apparel collection channels this nostalgic appeal, taking a selection of classic garments that complemented the shoes through the decades and updating them for the current day.
Highlights include an absolute banger of a tracksuit, a bold red pullover windbreaker and a matching pink set of tank top and shorts for the ladies, rounded off with a range of sweatshirts, tees, dresses, bags and shorts. Bright colours and breezy fabrics bring it all up to date, resulting in a collection that celebrates the history of an icon while staying relevant to current trends. And to show exactly how relevant it is, adidas Originals enlisted global cool kids Blondey McCoy, Na-Kel Smith, Tavia Bonetti and Tiffany Lighty for a lookbook shot by the legendary Kenneth Capello.
The ADIDAS ORIGINALS CAMPUS 70S FW17 APPAREL is AVAILABLE NOW with ADIDAS and selected retailers. Take a gander at the lookbook below, and click on the banners to shop the full range now.
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